Custom design for web and print media, as well as non-traditional creative. Targeted brand identity development.


Extensive web development expertise in multiple technologies. From personal branding sites to large organizations.


Research and strategy. Multiple marketing channels. Creative brainstorming. Corporate events. Proven, verifiable ROI.


Solutions that drive website traffic and create opportunities. Custom analytics and progress reports.


Significant capabilities  ranging from mobile apps to websites to campaigns, as well as mobile marketing.


Multi-channel content development for web, mobile, and social media, as well as non-traditional solutions.



We’ve been in the game for a long time. The Strategy team has been working together for more than a decade. Our years of experience – together and individually – means we know what we’re doing and – even more – what works.



We get results. Our team knows that the greatest planning and Strategy mean nothing if they don’t produce results. That’s why we measure outcomes every step of the way – and revise our tactics if they aren’t generating steady success.



We believe in partnerships. At Strategy, we never tell you what to do. Instead, we consult with you every step of the way to define your goals and devise ways to achieve them. It’s all about you and your business – not us.

Our Team

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    Chris Gorrell

    Founder & Managing Director

    About Chris Gorrell

    Chris has numerous years of experience in business development, online technologies, and marketing. In 1999 he founded InvoAgency, an award winning digital web and online marketing agency, and has remained managing director as the agency evolved into Strategy, a hybrid digital agency.

    Chris has worked directly with 100s of startups, established businesses, and non-profit organizations to help develop online strategies, brand identity, and high level business solutions. He has managed numerous technology launches, including the worldwide product launch of one of the first internet television devices for home use.

    Chris has founded or co-founded 12 companies, all of which continue to be profitable today or have had successful exits. He has a strong background in competitive intelligence and is Lean Six Sigma Certified.

    A graduate of Washington University in St. Louis, Chris has a broad academic background in technology, engineering, and science. He has a well-rounded set of communication skills that were honed while working as a journalist for MTV and VH1.

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    Heather Cox

    Creative Director

    About Heather Cox

    Heather is known for her creative talents and her wide range of capabilities. She also has established a reputation for delivering a high-quality product in a rapid timeframe. A versatile designer with more than 17 years of experience, Heather has created eye-catching logos and corporate materials for many well-known businesses, start-up companies and nonprofits, as well as advertisements, posters, signage, point of sale materials, brochures, direct mail, email marketing, pitch decks, web consultation and more.

    Among her most notable projects are designs for St. Louis Breast Cancer Coalition, Gershman Mortgage, McKelvey Homes, Web SWOT Team, BJC Healthcare, Harrah’s Casino and Hotel, eMed International, Toyota, Lexus and more. Since graduating from Missouri State University with a BFA in graphic design with an emphasis in photography, she has served as art director for Artworks Design, Advantage Integrated Marketing and the Missouri Grocers Association.

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    Andrew Espenschied

    Director of Sales

    About Andrew Espenschied

    Andrew focuses on strategy, creative communications, and project leadership. He possesses a keen ability to understand and articulate ideas. He is a thinker with a penchant for detail. Andrew brings his marketing experience to Strategy by researching online consumer behavior, optimizing and creating websites for the user and search engines, and analyzing website data. He helps companies establish a more cost-effective and more successful overall marketing plan.

    Outside of work Andrew enjoys mountain biking, fly fishing, sporting clays and golf.

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    Robert Espenschied

    Director of Client Acquisition

    About Robert Espenschied

    Robert Espenschied has over 30 years of sales, sales management and executive leadership. For the past sixteen years he has dedicated his efforts to developing and perfecting a business development model he implemented for Fortune 100, mid-size and small business. Some of the larger, more recognizable organizations he has supported include Express Scripts, Hess Energy, Sprint, Maritz, Washington University and BarnesCare. Industries include technology, insurance, banking, healthcare, and business services.

  • Testimonial

    Kevin Miquelon

    Client Strategy & Development

    About Kevin Miquelon

    Kevin is a leading authority on business development and profitable and aggressive top line growth for mid-market companies. By developing and implementing sound strategies, he has put together a solid template for sustainable growth for a number of companies.

    Kevin is an Investor in several companies and most recently he has served as President and Partner at the Pfoodman group of companies for the past six years. In this role, he guided the company’s organizational & leadership development, strategic planning & execution, and oversaw all new business acquisition and growth.

    Prior to joining Pfoodman, Kevin spent the past several years as the Vice President of Sales & Marketing leading the charge to re-engineer Concentric Sourcing. From 1998 to 2003, Kevin was Co-Founder and Partner at Incite Solutions, a consulting firm that specialized in business development & aggressive growth, and strategic planning & implementation, working with the upper-level executive teams at mid-market companies. Before starting his own business, Kevin spent the fifteen years in the foodservice distribution industry with Kraft Foodservice and he was directly involved in sales management, sales training, leadership training & development, marketing, sales force automation, strategic planning, food shows, and customer seminars.

    Kevin is a graduate from Missouri State University with a Bachelor of Science from the School of Business Administration with a major in Finance and a Minor in Economics.

Web Design 87%
Logo Design 60%

Brand Marketing 70%
SEO Services 67%

Print Collateral 40%

Repeat Customers
Referral Work


We work with a lot of different technologies, some more popular than others. Be assured that we have significant experience with both popular technologies and marketing initiatives, as well as more unconventional solutions and campaigns.






Search Engine Optimization (SEO)

Email Marketing

Graphic Design

Google Adwords

Facebook Marketing

Twitter Campaigns

Google Plus Social Media

Get in touch!

Feel free to give us a call or send us a quick message. We'd love to talk to you about your brand and discuss how we can take you to the next level. So what are you waiting for?

Contact Address

Lammert Building
911 Washington Ave
St. Louis, MO 63101

Contact Details

St. Louis: +1 (314) 282 9515
Everyone: +1 (888) 345 4686
Email: Use contact form below

Office Hours

9 am to 6pm
Monday to Friday
24/7/365 Customer Support